For More Contacts, Move Your Tail!
You vowed you were going to work smarter and have more fun this year. Now, here’s your chance: With football season here, host a tailgater for your friends and clients at your local pro, college or high school stadium. Roll out the barbecue, fire up the coals, and proudly display your company banner to make the feast a day to remember. Circle a date on your calendar and send your invitations a couple weeks in advance. Then get ready to celebrate!
As host of your pigskin party, keep things rolling with raffles every half-hour, awarding the winning ticket-holders with souvenir shirts, hats and buttons. The grand prize might be free tickets to a future game. For decorating ideas, why not invest in a life-size cutout of your favorite gridiron hero? Or, if you have some play in your budget, get the real thing by inviting a former football legend to drop by. Make arrangements through your pro team’s publicity or marketing office or your college’s local alumni or athletic department.
When there’s a break in the action, stroll over to the parties of your fellow tailgaters to talk football or just say hello. If you need an icebreaker, come bearing gifts of bratwurst, cobbler and other delectable dishes. Good food scores every time. Along with your treats, bring plenty of your business cards to pass out.
Can’t make it to the stadium? Host the party at your place. Send out the invites, plan the menu, dust off the big screen, and get ready for some football. These days, with a football game on almost every night of the week, you’re not limited to just holding a weekend barnburner.
Football season is a great time to bring people together. When you make more contacts, you’ll also sign more contracts!
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